NOVA marks its strongest season start in 15 years

NOVA's spring TV season started with record results. According to official people metric data, for the first seven days in the prime-time slot (7:00 p.m. to 10:30 p.m.), the media reported an audience share among the active-age population (18-59) of over 34.8%, which is the highest result in the last 15 years. The second TV station in the ranking recorded a share of 20.1% during the same time, which represents a lead for NOVA of over 70% - an absolute record for a launch week in the entire history of the channel. On each of the seven evenings, NOVA led convincingly over its main competitor.

At the beginning of the week, the first episode of "Your Face Sounds Familiar" led with more than five times higher ratings than the second TV station in the ranking, and at the end of the week, NOVA's newest show, "The Floor," recorded an audience share almost four times higher than the second TV station in the ranking. Returning with new episodes and impressive results are the hit reality show Hell’s Kitchen, where Chef Victor Angelov challenged the contestants with the season’s first culinary trials, and Kitchen Nightmares, where Chef Ivan Manchev revisited some of the iconic restaurant transformations ahead of his brand-new rescue missions.

This week, NOVA is set to premiere the first-ever real estate reality format – “Turnkey Battles: Home2U vs. Inclusive”, launching on February 28th at 8:00 PM. True to its commitment to supporting Bulgarian filmmaking, the network also plans to broadcast its latest Bulgarian series this spring – the crime drama “Rainmarks”.